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April 11.2025

2 Minutes Read

Harness the Power of Lead Delivery by Email for Effective Follow-ups

Man discussing lead delivery by email, soft indoor lighting.

Unlock the New Email Lead Delivery Feature in Facebook Ads

As a Facebook marketer, staying updated with the latest features can greatly enhance how you manage your leads and client communication. One exciting recent addition to Meta’s advertising toolkit is the new capacity for lead delivery by email. This feature allows you to send leads from your instant forms straight to your or your team member’s inbox, ensuring that you can engage promptly and personally with potential customers.

Streamlined Lead Management Made Easy

When you create lead ads, a new "Lead Delivery" section appears within your instant forms. Here, you have two choices for how your leads will be sent: via Email or CRM. While CRM integration has been a staple for some time, the option for email delivery is fresh and tailored for precision among teams who prefer direct communication.

How to Set It Up

Setting up email lead delivery is straightforward. Simply click on “Set Up” under your lead delivery option and designate:

Who: Choose the email addresses that have access to your account; these cannot be manually entered.
When: Decide the specific days and times you want the leads delivered—flexibility is key here.
Type: Assemble the formats your leads will be sent in, either as CSV or XLS files.

This setup is ideal for scenarios where your team members are ready to reach out personally instead of relying on automated emails that can often fall flat.

Is This Feature Right for You?

The email lead delivery option shines for situations where human touchpoints are essential. For instance, if you’re not operating solely on automated processes and wish to maintain close connections with your new leads, this feature can streamline communication efficiently. It's particularly beneficial when team members need to follow up promptly after form submissions, distinguishing your approach in a crowded digital marketplace.

Final Thoughts

Facebook marketers should take advantage of this innovative feature to enhance their client engagement. If you want to stand out by personalizing communication with your leads, try the email lead delivery option. Don’t let potential conversions slip away due to slow follow-ups. Embrace this tool and watch your engagement soar!

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Harness the Power of Lead Delivery by Email for Effective Follow-ups

Unlock the New Email Lead Delivery Feature in Facebook Ads

Streamlined Lead Management Made Easy

How to Set It Up

Is This Feature Right for You?

Final Thoughts

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619-341-1022

AVAILABLE FROM 8AM - 5PM

San Diego CA

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